Media exposure creates awareness of your film among your audience and increases the value of your project to sponsors, organizations, partners, and industry relationships.
Television, radio, newspapers, and magazines can provide valuable exposure when your film has something clear to announce, share, or discuss.
The challenge is knowing which media outlets to contact, when to contact them, and how to present your film professionally.
Why Media Exposure Matters
Media coverage introduces your film to new audiences and creates public awareness around your project.
It adds value for sponsors, organizations, partners, cast, crew, festivals, and the wider industry connected to your film.
When to Contact the Media
Media outreach is not only for completed films. There are many moments during the life of a project when journalists may be interested in your story.
- Film announcement
- Director announcement
- Cast attachment
- Production begins
- Filming in a city or region
- Interviews with cast or crew
- Behind-the-scenes access
- Film festival selection
- Award nomination and wins
- Premiere announcement
Who to Contact
Different media outlets may be interested in different aspects of your project.
- Television - Interviews, production visits, behind-the-scenes coverage, and feature stories.
- Radio - Interviews with directors, producers, cast, and crew.
- Newspapers - Arts, culture, entertainment, and community news coverage.
- Magazines - Feature articles, interviews, and industry coverage.
Local, National, and International Media
Local media may be interested when your film is shooting in their shooting location, town, or region.
National media may be interested when your project has a strong subject, notable cast, cultural relevance, or industry value.
International media may be relevant when your film connects to a global subject, international location, festival selection, award, or cross-border audience.
How Film Funding Studio Works
Film Funding Studio researches television, radio, newspaper, and magazine opportunities for you, based on your specific project and location.
Research includes local, national, and international media opportunities relevant to your film.
- Television opportunities
- Radio opportunities
- Newspaper opportunities
- Magazine opportunities
- Local media opportunities
- National media opportunities
- International media opportunities
- Pre-filled outreach emails ready for journalist outreach
Browse television, radio, newspaper, and magazine opportunities based on your project and location. Click and send pre-filled outreach emails that include your film pitch to journalists, editors, producers, and arts and culture departments to request coverage.
These emails introduce your project, explain why it may be relevant to their audience, and invite them to interview your cast, crew, director, or producer.
Media exposure starts with a clear reason to reach out. A film announcement, shooting location, cast update, festival selection, award, or interview opportunity can all become a reason to contact the media.