Your main aim with film festival marketing is to get buzz and a distribution deal. If you get a distribution deal before you get to the festival, make a media splash with the announcement that your film has been picked up. This is the time to shine.
Yes, it is possible to know exactly who your film audience is going to be. We are going to create a persona of your ideal audience, analyze their interests and then market to them.
You now hold a card that Hollywood doesn’t have, your own fanbase. With a Film Marketing Plan you can now market directly to film audiences at the fraction of traditional Hollywood marketing budgets.
A marketing strategy should start in the pre-production phase of a film. A great film marketing strategy guarantees a good opening run. Thereafter it will be critics and word-of-mouth to sustain your success.
Just how do those movies get from the motion picture studio to the theater? Find out the difference between negotiating and bidding, and finally understand why movie popcorn is so expensive!
Here's the path a film usually takes to get to your local theater:
Making a film is as difficult as getting it distributed. Due to substantial expense and time associated with distributing a film, a distributor has to feel confident that they can make a return on their financial investment.
The key to building a career in show business is the ability to consistently get projects funded and then make money back for your investors. In this online film course, the Indie Film Academy talks with 10 experts in film distribution about what you can do to make sure your film sells.
Your Film Promo materials includes the EPK Film Kit, Press Releases for the Media and Film Festival Announcements. Your public relations is crucial in spreading the buzz about your film to get distribution.
Here is a list of the best film marketing books you can download. We are moving so fast in the digital realm of how films will be seen by audiences, these film marketing books will keep you up to speed on how to attract film audiences.